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INSIGHTS FOR IMPACT

Social enterprise articles

Westaway Review leads the discourse on best practices for social entrepreneurship. Find the insights you need to change the world.

August 2, 2016

What is a B Corp?

What is a B Corp?

A B Corp or, in this case more properly called a benefit corporation, is a new class of corporation for companies seeking to blend both profit and purpose.

The B Corp is a new type of corporation for a new type of entrepreneur, the social entrepreneur, who creates business models that benefit society, the environment, employees, customers, and investors. These social entrepreneurs believe that business can serve both shareholders and society, considering the impact of their decisions on multiple stakeholders rather than maintaining a singular focus on short-term maximization of financial profits.

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Four Fundamental Questions To Ask Potential Impact Investors

As the co-founder of Synergy Social Ventures, a Hong Kong-based organization that helps early stage social ventures find the money, skills, and support they need to grow, I spend a lot of time helping entrepreneurs prepare for talks with investors.

In my experience, I’ve seen the massive potential for miscommunication between the two parties. With their financial jargon, investors often get a bad rap for being difficult to understand. On the other hand, entrepreneurs have the dual goals of impact and financial return, an intertwined narrative that can often be difficult to clearly articulate. In general, investors and entrepreneurs come from different backgrounds and perspectives, and consequently speak different languages—a potential barrier that can lead to long-term consequences for both parties.

This barrier grows when teams of founders and investors fail to openly share their critical questions and concerns. To ensure entrepreneurs and investors don’t suffer from easily avoidable miscommunications, here are four fundamental questions entrepreneurs should always ask potential investors.
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Hire a Top Performer Every Time with These Interview Questions

Hire a Top Performer Every Time with These Interview Questions

Hiring the right people is extremely hard. Not only is the market tightly constrained — especially for tech companies, but the unwritten rules for how to hire are often plain wrong. With more candidates who “look good on paper” going on to flounder at startups, it’s time to rethink what qualities actually make someone a great employee.

As the co-founder and CEO of Koru, an immersive business-training program designed for newly-minted job seekers, Kristen Hamilton works to bridge the gap between graduation and employment, and place people in jobs where they’ll excel. Working with candidates who lack real-world experience has had a surprising byproduct — she now has a crystal clear sense of the skills and traits that make people great performers.

Hamilton has channeled this knowledge into a new paradigm for what a high-impact hire looks like and how to find one. As such, Koru doesn’t put much stock into typical metrics like college rank or GPA. Instead, Hamilton and her colleagues have identified the skillsets and mindsets that are most predictive of on-the-job success.

They arrived at seven characteristics that, taken together, best translate into someone killing it at their job. These traits transcend department or career stage, and they apply to entry-level engineers and marketing executives alike. Most importantly, they work: 85% of the young people accepted into Koru’s program (which uses the same seven measures to screen candidates) land jobs quickly. Many of them field multiple offers. And the companies that hire them (like LinkedIn, Facebook and Yelp) have been uniformly impressed by the results.
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We see the world as it could be. We resolve to make change happen. Not content to wait for better times, we strive to lay foundations now. We know that a brighter future is built by the adventurers, people like you and me, who are on the ground charting new territory, motivated by passion and obsessed with execution.

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